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New Makeup Releases: Release Dates, Shades & Prices

Latest Makeup Launches and Collections

The Body Shop Glow Collection Australia: Release Date, Prices & Products
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The Body Shop Glow Collection Australia: Release Date, Prices & Products

The Body Shop Glow Collection body oils, Aurora shimmer mist and three lip oil tubes grouped on a terracotta backdrop

The Body Shop Glow Collection is a body and lip line of shimmer and dry body oils, a shimmer body mist, three lip oils and self-tan drops, now sold in Australia. Prices run from A$25 to A$99 at thebodyshop.com.au, where the collection was on sale by 5 October 2026. It is new to Australia but not new worldwide: the Glow Collection first appeared on The Body Shop's UK site in July 2026.

Updated 16 October 2026: every Glow Collection product, including the Glow & Shimmer Set, is in stock at thebodyshop.com.au.

When Did The Body Shop Glow Collection Launch in Australia?

The Body Shop hasn't announced an official Australian release date. On thebodyshop.com.au, the products appeared in stages:

  • By 5 October 2026: the two body oils, the body mist and the self-tan drops
  • By 9 October 2026: the Crimson Flare and Golden Glow lip oils
  • By 12 October 2026: the Clear Halo lip oil
  • By 14 October 2026: the Glow & Shimmer Set

The Body Shop Australia then announced the collection on Instagram, describing it as "packed with shimmering body oils, luminous mists, glossy lip oils and bronzing drops." In the UK, the line had appeared on thebodyshop.com by 7 July 2026.

Price

  • Australia: Golden Hour A$35, Solar Glow A$29, Aurora A$25, lip oils A$25 each, Sunlit Bronze A$39, Glow & Shimmer Set A$99
  • UK: Golden Hour £18, Solar Glow £18, Aurora £16, lip oils £12 each, Sunlit Bronze £26
  • US: Golden Hour, Solar Glow and Aurora at $30 each

What's Inside the Glow & Shimmer Set

The Body Shop Australia lists three products in the set:

  • Golden Hour Shimmer Dry Body Oil
  • Sunlit Bronze Self-Tan Drops
  • Clear Halo Lip Oil

The set costs A$99. Buying the same three products separately also costs A$99 (A$35 + A$39 + A$25), so the set offers no saving.

The Products

  • Golden Hour Shimmer Dry Body Oil (100ml): The brand calls it "bottled golden sunshine." It is a golden shimmer oil with a tropical coconut scent.
  • Solar Glow Dry Body Oil (100ml): A clear dry oil with no shimmer and a tropical scent.
  • Aurora Shimmer Body Mist (100ml): A fine mist with a floral scent that gives a subtle shimmer, according to the brand.
  • Lip Oils (15ml each):

- Crimson Flare is a deep red/berry shade with a vanilla fragrance.

- Golden Glow is the golden shade.

- Clear Halo is a sheer pink/clear shade.

  • Sunlit Bronze Self-Tan Drops (30ml): DHA drops that you mix into moisturiser for a gradual tan.

For more launches in this category, browse our skincare and body care section.

Where to Buy

  • Australia: The Body Shop Australia sells the full collection, including the A$99 Glow & Shimmer Set.
  • UK: The Body Shop UK sells both body oils at £18, the mist at £16, the lip oils at £12 and the tan drops at £26.
  • US: The Body Shop US lists only the body products: Golden Hour ($30), Solar Glow ($30) and Aurora ($30). The lip oils and tan drops are not listed.
  • International:

- New Zealand: The Body Shop New Zealand lists the three lip oils at NZ$35 each.

- Canada: The Body Shop Canada lists Golden Hour, Aurora and Sunlit Bronze at C$20 each and the lip oils at C$18 each. Solar Glow is not listed.

- Europe: Not yet confirmed.

  • Other markets: Availability varies by region, and more international stockists may be added.

Checked 16 October 2026: all products and the set are in stock at thebodyshop.com.au, at the prices above.

What Makes The Body Shop Glow Collection Different?

  • Two body oil finishes: Golden Hour has a golden shimmer, while Solar Glow is a clear oil without shimmer.
  • Designed for layering: the brand's directions pair Aurora Shimmer Body Mist over either body oil to build the glow.
  • Includes a self-tan: alongside the shimmer products, the collection has DHA tan drops. The brand says the tan becomes noticeable from around 8 hours and develops for up to 24 hours.

Formula and Packaging

  • Golden Hour: made with Community Fair Trade organic coconut oil from Samoa, plus mica. The brand advises shaking the bottle before use.
  • Solar Glow: contains sweet almond oil, coconut oil and Community Fair Trade Brazil nut oil from Peru. The brand says the formula is lightweight and non-greasy.
  • Aurora: the brand describes it as lightweight and non-sticky. It is an alcohol-based spray, so it is flammable and should not be sprayed on the face.
  • Lip oils: the brand says the light formula "glides on effortlessly without mess." The ingredients include sodium hyaluronate. Other recent lip oils we've covered include the jane iredale Just Kissed pH Lip Oil and the e.l.f. Glow Reviver Lip Oil Stick.
  • Sunlit Bronze: a dropper format. Mix 1–6 drops into moisturiser or foundation, or apply 1–2 drops on their own, and wash your hands afterwards.

None of the body products contains sunscreen, and the brand says the oils should not be applied to the face. For another shimmer body oil, see our post on the Victoria Beckham Beauty Portofino '97 Golden Shimmer Body Oil.

Sources

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Victoria Beckham Beauty Eye Wardrobe Collection 2026: Release Date, Price & Shades
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Victoria Beckham Beauty Eye Wardrobe Collection 2026: Release Date, Price & Shades

Victoria Beckham Beauty Eye Wardrobe Collection Bordeaux set: burgundy-print gift box with eyeshadow quad, mascara

Victoria Beckham Beauty's Eye Wardrobe Collection is a limited-edition four-piece eye set: an eyeshadow quad, two kajal liners and mascara. The Holiday 2026 set comes in three shades, Bordeaux, Olive and Orchid. Each costs $163 in the US, £154 in the UK and €179 in Europe, and all three were on sale at victoriabeckhambeauty.com by 15 October 2026. Each set includes a new Satin Kajal Jewel Liner "Pavé" shade that is exclusive to that set. For more from the brand, see our Victoria Beckham Beauty coverage.

The brand's other Holiday 2026 launch this week is the Victoria Beckham Beauty Limited Edition Posh Lip Trio, a build-your-own set of three Posh Lip lipsticks.

Updated 16 October 2026: All three shades are in stock on the brand's US, UK and EU storefronts. Because it's limited edition, stock can change quickly.

When Did the Victoria Beckham Beauty Eye Wardrobe Collection Launch?

Victoria Beckham Beauty hasn't announced an official release date. We observed the set on victoriabeckhambeauty.com on 15 October 2026. On 16 October 2026, all three shades were in stock on the brand's regional storefronts. The brand describes the collection as "returning this year in three iconic shades," so this is a returning holiday format. It also says V-Suite loyalty members get "exclusive first access."

Price

Each set costs the same in every shade:

  • US: $163 (compare-at $181)
  • UK: £154 (compare-at £171)
  • Europe: €179 (compare-at €199)
  • Canada: C$231 (compare-at C$257)
  • Australia: A$273 (compare-at A$303)

In the US, the set costs $163 against a brand compare-at price of $181. On their own, the Eye Wardrobe with compact costs $76 and the Satin Kajal Liner and Vast Lash cost $35 each. The set-exclusive Jewel Liner isn't sold separately. The brand describes the holiday gift sets as a 10% saving.

What's Inside

According to the brand, each set contains four pieces:

  1. Eye Wardrobe in the set's shade (a four-shade eyeshadow quad) with a Refillable Compact
  2. Satin Kajal Liner in the matching shade
  3. Satin Kajal Jewel Liner in a new Pavé shade, exclusive to that set
  4. Vast Lash mascara in Black

The brand's product page doesn't list item sizes. Every set comes in limited-edition holiday gift packaging: a burgundy trellis-print box with ribbon and the Victoria Beckham chain motif.

Shades

  • Bordeaux: The brand calls it "a deep moody burgundy drawn from the Victoria Beckham runway." The quad shows bronze, burgundy and copper shades. The Satin Kajal Liner in Bordeaux is a rich matte burgundy. Bordeaux Pavé is a rich burgundy with gold and ruby sparkle.
  • Olive: The brand calls it "a treasured forest green for all eye colours." The quad shows copper, khaki, green and gold. The Satin Kajal Liner in Olive is an antiqued forest green with shimmer. Olive Pavé adds gold and emerald sparkle.
  • Orchid: The brand calls it "a romantic mauve." The quad shows pink and plum shades. The Satin Kajal Liner in Orchid is a shimmering mauve. Orchid Pavé is a shimmering mauve with silver and amethyst sparkle.

Where to Buy

Checked 16 October 2026: All three shades are in stock on the brand's US, UK and EU storefronts.

What Makes the Eye Wardrobe Collection Different?

  • An exclusive liner shade: Each set includes a Satin Kajal Jewel Liner Pavé shade that the brand says is exclusive to that set.
  • Not the Eye Wardrobe Edit: The brand's permanent Eye Wardrobe Edit pairs an Eye Wardrobe with a matching Satin Kajal Liner and Future Lash mascara, with no exclusive liner. The Collection is limited edition, uses Vast Lash and comes in holiday packaging.
  • Not RMS Beauty's Eye Wardrobe: It is also not to be confused with RMS Beauty The Eye Wardrobe Holiday 2026.

For another Holiday 2026 eye launch, see the Byredo Borealis Holiday 2026 Collection. The brand's lip range is covered in our Victoria Beckham Beauty Rouge Victoria Matte Lipstick post.

Formula and Packaging

  • Eye Wardrobe: According to the brand, it contains naturally derived powders and skin-conditioning emollients. It comes with a refillable compact.
  • Satin Kajal Liner and Jewel Liner: The brand lists chamomile extract, panthenol and vitamin E. The Jewel Liner uses mineral-based silica pearl glitter, which the brand says contains no microplastics. The brand notes that the Jewel Liner should not be used in the waterline.
  • Vast Lash: The brand lists Tahitian sea microalgae, panthenol, niacinamide and vitamin E. It says the mascara removes with warm water.

The brand lists all three sets as cruelty-free, fragrance-free, nut-free and gluten-free. Only the Olive set is listed as vegan.

Sources

  • Victoria Beckham Beauty, Eye Wardrobe Collection product page (checked 16 October 2026)
  • Victoria Beckham Beauty regional storefronts (UK, EU, Canada, Australia) for prices and stock

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OUAI Healthy Hair For The Holidays Kit & St. Barts Solid Perfume: Price & Where to Buy
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OUAI Healthy Hair For The Holidays Kit & St. Barts Solid Perfume: Price & Where to Buy

OUAI Healthy Hair For The Holidays Kit gift box in red-to-pink gradient with silver logo, showing shampoo and balm

The OUAI Healthy Hair For The Holidays Kit is a limited-edition hair care gift set that pairs Detox Shampoo with a travel-size Bond Repair Balm. It costs $45 in the US and £30 in the UK. It appeared on theouai.com on 10 September 2026, and OUAI later announced it as available now at Sephora alongside a new St. Barts Solid Eau De Parfum ornament ($34).

OUAI's other gift set this season is the Boots x OUAI Beauty Icons Gift Set 2026, a Boots edition.

Updated 16 October 2026: in stock at theouai.com and theouai.co.uk; listed at Sephora US and Sephora Canada. Because it's limited edition, stock can change quickly.

When Did the OUAI Healthy Hair For The Holidays Kit Launch?

OUAI hasn't announced an official release date. The kit was listed on theouai.com from 10 September 2026 and on theouai.co.uk from 14 September 2026. OUAI's Instagram post later announced the kit and the St. Barts Solid Eau De Parfum as "available now" at Sephora. That post's date isn't confirmed. Both products were live on Sephora US when we checked on 16 October 2026.

Price

  • US: $45 at theouai.com and Sephora. Buying the items one by one would cost $62.
  • UK: £30 at theouai.co.uk. Buying the items one by one would cost £41.
  • Canada: C$69 at Sephora Canada.

This kit is not to be confused with OUAI's 'Tis The Season For St. Barts Kit ($45 on theouai.com; £32 UK). That set holds travel sizes of Body Cleanser, Leave In Conditioner and Hair & Body Mist in the St. Barts scent.

What's Inside

OUAI lists two products, with sizes as printed on the bottles in its official images:

  • Detox Shampoo: 10 fl oz / 300 ml
  • Bond Repair Balm: 1.7 fl oz / 50 ml (OUAI calls it a travel size)

Sephora names the set "OUAI Detox Clarifying Shampoo + Bond Repair Balm Hair Mask Gift Set." OUAI says the kit suits all hair types, including hair with heat and color damage, breakage or split ends.

The St. Barts Solid Perfume Ornament

The St. Barts Solid Eau De Parfum ($34, 0.21 oz / 6 g) puts OUAI's St. Barts scent into a solid perfume for a limited time. It comes in a ready-to-gift hanging ornament box. Sephora US lists it as "New Limited Edition" and currently shows it as "Only at Sephora."

Sephora lists the fragrance as:

  • Fragrance family: Fresh, scent type Fresh Solar
  • Key notes: dragon fruit, orange blossom and musk
  • Also mentioned in the description: tuberose and Baltic amber

We covered the original scent in our post on the OUAI St. Barts Hair and Body Mist.

OUAI's caption also mentions a "classic deluxe Hair & Body Mist" in St. Barts. One of OUAI's images shows a mini mist in a matching ornament box, but we couldn't find a separate listing or price for it.

Where to Buy

  • US: theouai.com ($45); Sephora ($45). The St. Barts Solid Eau De Parfum is at Sephora ($34).
  • UK: theouai.co.uk (£30). Not found at Sephora UK or Cult Beauty.
  • Canada: Sephora Canada (C$69).
  • Europe: Not yet confirmed.
  • Other markets: availability varies by region; more international stockists may be added.

Checked 16 October 2026: in stock at theouai.com and theouai.co.uk; listed at Sephora US and Sephora Canada; not found at Ulta Beauty, Sephora UK or Cult Beauty.

For another hair care set this season, see the Crown Affair The Vault Holiday 2026 Hair Care Set.

What Makes the OUAI Healthy Hair For The Holidays Kit Different?

  • Bond Repair Balm takes the place of conditioner. OUAI says it can "reverse damage in just 3 minutes," based on a consumer perception study of 106 participants.
  • The shampoo is a clarifying formula. OUAI's images describe Detox Shampoo as color-safe and say it cleanses without stripping and removes hard-water residue.
  • The kit has a set scent. OUAI's images give the fragrance as Melrose Place, with notes of rose, berry and lychee.

Formula and Packaging

  • Detox Shampoo: Sephora's ingredient list includes apple cider vinegar (listed as vinegar) and hydrolyzed keratin. OUAI positions it for a deeper cleanse of dirt, oil and buildup.
  • Bond Repair Balm: Sephora lists silk, sodium hyaluronate and hydrolyzed rice protein. It comes in a pump bottle and is used in place of conditioner.
  • St. Barts Solid Eau De Parfum: the formula base includes coconut oil, shea butter and castor seed oil. Sephora lists it as vegan and cruelty-free.

OUAI says its products are paraben-, gluten-, phthalate-, SLS- and SLES-free, as well as cruelty-free.

How to Use

OUAI's directions for Detox Shampoo:

  1. Massage a quarter-size amount into the scalp.
  2. Leave it for 1–3 minutes, then rinse.

For Bond Repair Balm, skip conditioner and work one pump through the hair from eye level down. Leave it for 3 minutes, then rinse. OUAI recommends using it consistently for the first few washes, then as needed.

Sources

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Notino Autumn Glow Beauty Box: Price, Products & Where to Buy
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Notino Autumn Glow Beauty Box: Price, Products & Where to Buy

Beauty Box Notino – Autumn Glow with orange maple-leaf box, self-tanner, hair gloss, coffee scrub, cream and makeup

The Beauty Box Notino – Autumn Glow is an own-brand autumn set of 11 skincare, makeup, hair and self-tan products from Notino. It costs €61.60 in the eurozone and £52.90 in the UK, and Notino says the contents are worth more than €125 (more than £110 in the UK). The box contains five skincare products, four makeup products, one hair product and one self-tanner, and it was on sale across Notino's European stores by 16 October 2026.

Updated 16 October 2026: in stock at notino.it, notino.co.uk, notino.fr, notino.nl, notino.pl, notino.de and other Notino European stores.

For Notino's other seasonal launch, see our guide to the Notino Advent Calendars 2026.

When Did the Notino Autumn Glow Beauty Box Launch?

Notino hasn't announced an official release date for the Autumn Glow Beauty Box. On 16 October 2026, the box was listed and in stock across Notino's European storefronts, including Italy, the UK, France, the Netherlands and Poland.

Notino Autumn Glow Price by Market

These prices come from Notino's product pages, checked on 16 October 2026:

  • Italy, Germany, Austria, France, Netherlands: €61.60
  • UK: £52.90
  • Poland: 265,40 zł
  • Czech Republic: 1 490 Kč
  • Romania: 323 RON
  • Hungary: 22 400 Ft
  • Sweden: 687 kr
  • Denmark: 460 kr

Notino is the only seller. The Autumn Glow box is not to be confused with Notino's other current own-brand boxes, the Beauty Box Notino – First Day Slay (#backtoschool), listed at €36.70 on notino.de, and the Beauty Box Notino – Mamacita Box.

What's Inside

Notino lists these 11 products:

  1. Dr Irena Eris Authority Beauty Flash Mask: illuminating revitalising mask, 10 ml
  2. Weleda Serum Drops Sunkissed Bronzing: hydrating face serum with a light tan effect, 30 ml
  3. Lancaster Ligne Princière Rich Cream: cream for dry and very dry skin, 7 ml
  4. Avène Hydrance Rich Hydrating Cream: for dry and very dry skin, 40 ml
  5. Catrice Highlighting Hero Duo: highlighter pencil for face and eyes, shade 010 Sunlight, 2.4 g
  6. Dermacol Infinity Moon: glitter eyeshadow, 4.5 g
  7. COCOSOLIS Luxury Coffee Scrub: body coffee scrub, size listed by Notino as "70"
  8. Bobbi Brown Long-Wear Cream Shadow Stick: shade Golden Pink, 0.9 g
  9. SKKN by Kim Make-up Lip Shimmer: lip gloss, 8 ml
  10. Schwarzkopf Creme Supreme Gloss Bonding Color Mask: hair colour gloss mask, shade Chocolate Brown, 145 ml
  11. Lirene Perfect Tan: self-tanning mousse for face and body, 150 ml

Where to Buy

Checked 16 October 2026: in stock at notino.it, notino.co.uk, notino.fr, notino.nl, notino.pl, notino.de and the other stores listed above.

Other beauty boxes out this season include the LOOKFANTASTIC Beauty Vault 2026, the Allure Beauty Box October 2026 and the GLOSSYBOX Christmas Collection 2026.

What Makes the Notino Autumn Glow Beauty Box Different?

  • It covers several categories. The box mixes face care, makeup, a body scrub, a hair colour mask and a self-tanner.
  • It has a glow theme. Notino describes the box as focused on hydration and brightening. The makeup products have pearl, shiny and shimmery finishes.
  • It suits dry skin. Two of the creams, from Lancaster and Avène, are labelled for dry and very dry skin.

Shades and Sizes

Notino's listing names these shades and formats for the box:

  • Catrice Highlighting Hero Duo: shade 010 Sunlight, 2.4 g.
  • Dermacol Infinity Moon: glitter eyeshadow, listed as shade 02, 4.5 g.
  • Bobbi Brown Long-Wear Cream Shadow Stick: Golden Pink in a 0.9 g size. Notino sells the full-size stick as 1.6 g.
  • SKKN by Kim Make-up Lip Shimmer: listed as shade Nude 09, 8 ml.
  • Schwarzkopf Creme Supreme Gloss Bonding Color Mask: Chocolate Brown, 145 ml, a colour gloss mask for moisture and shine.
  • Lancaster Ligne Princière Rich Cream and Dr Irena Eris Authority Beauty Flash Mask: travel sizes (7 ml and 10 ml). Notino's box photo shows the Lancaster cream as a small tube rather than the full-size jar.
  • COCOSOLIS Luxury Coffee Scrub: the box photo shows a single pouch rather than the brand's multi-pouch Scrub Box.

Sources

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Xtressé Peptide Shampoo & Conditioner: Release Date, Prices & Where to Buy
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Xtressé Peptide Shampoo & Conditioner: Release Date, Prices & Where to Buy

Xtressé Peptide Shampoo & Conditioner systems: four yellow bottles and a jar with copper caps beside foam and cream swirls

Xtressé's Peptide Shampoo & Conditioner systems are new hair-care sets built around the brand's three-peptide X3-Peptide Complex, in Volumizing and Deep Moisturizing formulas. Three sets are on sale at xtresse.com (US): the Volumizing Shampoo & Conditioner set ($130), the Deep Moisturizing Shampoo & Hair Mask set ($140) and the Volumizing & Moisturizing Bundle ($205). The sets went live on 15 October 2026. They add wash-day products to the dermatologist-founded brand's lineup, which until now centred on its hair-growth gummies and FR Concentrate scalp serum.

Updated 16 October 2026: all three sets are in stock at xtresse.com (US).

Release Date

Xtressé announced the Peptide Shampoo & Conditioner systems on Instagram with "We're officially LIVE!", and the three sets were listed on xtresse.com on 15 October 2026. It is one of several hair-care launches this month, alongside the Redken Acidic Cleansing Mist Dry Shampoo.

Prices

  • Volumizing Shampoo & Conditioner set: $130 (US)
  • Deep Moisturizing Shampoo & Hair Mask set: $140 (US)
  • Volumizing & Moisturizing Bundle: $205 (US)

Xtressé's site also offers subscribe-and-save pricing of up to 20%. Single bottles currently have no individual prices on xtresse.com.

What's Inside

  • Volumizing Shampoo & Conditioner set: 2 items. Volumizing Shampoo 280 mL / 9.4 fl oz and Volumizing Conditioner 280 mL / 9.4 fl oz, for 560 mL in total.
  • Deep Moisturizing Shampoo & Hair Mask set: 2 items. Deep Moisturizing Shampoo 280 mL / 9.4 fl oz and Deep Moisturizing Mask 250 mL / 8.4 fl oz, for 530 mL in total.
  • Volumizing & Moisturizing Bundle: 3 items. Volumizing Shampoo, Volumizing Conditioner and Deep Moisturizing Mask. The bundle doesn't include the Deep Moisturizing Shampoo.

Products

According to Xtressé, the Volumizing shampoo lifts at the root without stripping, and the conditioner thickens and smooths without weighing hair down. The set is aimed at types 1–3 hair. The Deep Moisturizing system is for textured hair and types 1–3 hair that needs extra moisture. Xtressé says founding dermatologists Dr. Madeliene Gainers, Dr. Cheri Frey (Howard University) and Dr. Chesahna Kindred formulated and evaluated it with master natural hairstylist Susan L. Peterkin. Kindred and Peterkin co-founded the stylist-education group S.T.R.A.N.D.

Where to Buy

Checked 16 October 2026: all three sets in stock at xtresse.com.

What Makes the Xtressé Peptide Shampoo & Conditioner Different?

  • They add wash-day products to a lineup previously focused on hair-growth gummies and scalp serum.
  • The products are sold only as sets, so each formula is paired with a matching product.
  • The Deep Moisturizing system was developed with a natural hairstylist as well as dermatologists.

Formula and Packaging

  • Volumizing Shampoo & Conditioner: According to Xtressé, the three peptides in the X3-Peptide Complex are synthesised in-house. The brand says they help retain keratin and protein and seal the cuticle, and they are paired with the X3-BioActive Blend of nine bioactive ingredients for scalp support. The bottles are 280 mL.
  • Deep Moisturizing Shampoo & Mask: The brand highlights panthenol (pro-vitamin B5) and moringa oil. The mask comes in a 250 mL size.
  • Both systems: Xtressé says the formulas contain botanical antioxidants. They are naturally scented with peppermint oil and orange and grapefruit peel. The lather comes from coconut-derived emulsifiers, yucca root and shikakai fruit extract. The brand says they are colour- and extension-safe.

Xtressé reports "greater protein retention" after 10 wash cycles, compared with a water-washed control and with leading salon brands. This comes from the brand's own data on file (Paullin T, et al., Xtressé / Restore Biologics Holdings), not independent testing. Xtressé also cites its own consumer survey of 21 participants who used the products for 1–4 weeks between July and October 2026.

Other recent wash-day launches include the e.l.f. Never Thirsty Mini Shampoo & Conditioner and the Crown Affair The Vault Holiday 2026 Hair Care Set. Browse more in our beauty news.

Sources

  • Xtressé official site: Volumizing Shampoo & Conditioner product page
  • Xtressé official site: Deep Moisturizing and Bundle product pages
  • Xtressé Instagram launch announcement (15 October 2026)

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Holo Taco Brain Rot Collection: 7 Shades, Price & Where to Buy
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· Updated

Holo Taco Brain Rot Collection: 7 Shades, Price & Where to Buy

Holo Taco Brainrot Collection nail polish, seven glitter, flake and jelly bottles lined up on a reflective surface

The Holo Taco Brain Rot Collection is a seven-shade nail polish set, on sale now at holotaco.com for $99 or $14.50-$17 per shade. Holo Taco lists it as the Brainrot Collection, while fans and the brand's hashtags call it Brain Rot (#HTBrainRot). The set includes one glitter topper, one limited edition thermal and five glitter, flake and jelly shades, and it went on sale on 16 October 2026. For the brand's earlier launches, see our Holo Taco coverage.

Updated 16 October 2026: the collection is now on sale at holotaco.com. All seven shade names and prices are confirmed, and the set and every single shade are in stock.

Release Date

Holo Taco announced on Instagram on 13 October 2026 that the collection would launch on Friday 16 October 2026 at 8:30am PDT / 11:30am EDT on holotaco.com. The listings went live that day, and Holo Taco's Instagram post on 16 October 2026 said "AVAILABLE NOW".

The teasers ran over the week before launch:

  • 11 October 2026: the post "Tomorrow, things begin to rot around here" showed three existing shades, Acid Drip, Sour Note and Stop Buggin'. These are not part of the collection.
  • 12 October 2026: a "#comingsoon" teaser was captioned "We're trying to load sumthin".
  • 14 October 2026: a reel confirmed the date and a thermal shade ("it's the thermal for us").

Price

The seven-polish set costs $99. Buying the seven shades one by one would cost $109 ($14.50 + 5 x $15.50 + $17.00). Single shades cost $14.50 for Chopped Taco, $15.50 for each of the five core shades and $17.00 for Absolutely Cooked. Prices are in USD only, because holotaco.com is a US store with no UK or EU storefront.

What's Inside

  • 7 polishes, 12ml / 0.4 fl oz each
  • 1 glitter topper (Chopped Taco)
  • 1 limited edition thermal (Absolutely Cooked)
  • 5 shades: 1 multichrome metallic flake, 3 jelly-based flake and holo shades, and 1 matte micro-glitter

Where to Buy

  • US: Brainrot Collection set ($99); singles: Chopped Taco ($14.50), This Is Fine, Aura Farming, Doomscroll Or Die, Overstimulated.exe, Retina Maxxing ($15.50 each), Absolutely Cooked ($17.00). No other US retailer lists the collection.
  • UK: holotaco.com ships to the UK, with prices in USD. Shipping costs $19.99, or is free on orders of $99 USD or more before taxes. Duties and import fees are charged separately. No UK retailer listing was found.
  • Canada: holotaco.com ships to Canada. Shipping costs $9.99, or is free on orders of $99 USD or more. Duties are extra.
  • Europe: holotaco.com ships to Poland, Germany, France, Ireland, the Netherlands and Sweden, among other countries. Shipping costs $19.99, or is free over $99 USD, and duties are extra. No European retailer listing was found.
  • Other markets: availability varies by region; holotaco.com lists the countries it ships to on its shipping page, including Australia and Japan. Some countries don't accept nail polish by mail.

Checked 16 October 2026: the set and all seven shades are in stock on holotaco.com.

What Makes the Holo Taco Brain Rot Collection Different?

  • Digital-decay theme: Holo Taco says the shades harness "our collective experience of digital decay". The names use internet slang, such as Aura Farming, Retina Maxxing and Doomscroll Or Die. The Instagram caption reads: "The internet did this. We just bottled it."
  • Limited edition thermal: Absolutely Cooked is the only shade labelled limited edition. Holo Taco says it shifts from "a cursed charcoal to a fried FYP orange".
  • Finish mix: one drop combines a topper, a multichrome flake, holo jellies, a reflective glitter and a matte micro-glitter. This differs from the holo-focused Holo Taco Holo Royalty Shimmering Collection. The Question Beauty Multichrome Nail Polish Collection is another colour-shift launch this week. For a different take on the season's nail releases, see the Leighton Denny Tough Love Nail Polish 2026.

Formula and Packaging

All seven polishes are 10-free, use a medium-width rounded brush and were designed by Simply Nailogical (Cristine Rotenberg, Holo Taco's co-founder). They are made in the USA from globally sourced ingredients.

  • Chopped Taco: clear-base topper; Holo Taco recommends one coat over a base colour, sealed with a top coat.
  • This Is Fine: flake-packed multichrome; 2-3 coats.
  • Aura Farming: plum jelly base; 2-3 coats.
  • Doomscroll Or Die: cranberry jelly with reflective glitter, which Holo Taco says shows at specific angles under direct light; 2-3 coats.
  • Overstimulated.exe: micro-glitter "packed so densely they look like TV static", per Holo Taco; 2-3 coats.
  • Retina Maxxing: slime green jelly; 2-3 coats.
  • Absolutely Cooked: thermal; 2-3 coats. Holo Taco says the colour-change effect may diminish over time and recommends using it within 6 to 12 months. The brand also advises storing it somewhere cool and dark and shaking it gently before use.

Sources

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Wander Beauty Baggage Claim Eye Mask Vault: 20-Pair Holiday Set, Price & Release Date
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Beauty Talk Club Editors

Wander Beauty Baggage Claim Eye Mask Vault: 20-Pair Holiday Set, Price & Release Date

Wander Beauty Baggage Claim Eye Mask Vault box with gold and pink foil eye masks and a pink satin ribbon on a pink backdrop

Wander Beauty's Baggage Claim Eye Mask Vault is a new holiday set of 20 pairs of the brand's award-winning Baggage Claim under-eye masks. Wander Beauty announced it on Instagram as "the first of our 3 holiday sets," saying the masks are designed "to depuff, brighten, and refresh tired under-eyes." The brand has not yet announced the price, release date or retailers.

Updated 16 October 2026: The vault is not yet listed at wanderbeauty.com, Sephora US, Ulta Beauty or QVC.

When Will the Wander Beauty Baggage Claim Eye Mask Vault Launch?

Wander Beauty hasn't announced an official release date for the Baggage Claim Eye Mask Vault. The brand revealed the set on Instagram and wrote, "One set down, two more to come." The other two holiday sets have not been shown yet. As of 16 October 2026, the vault is not on sale.

Price

The brand has not announced a price for the vault in the US, UK or any other market.

This set is not the same as Wander Beauty's regular Baggage Claim Eye Masks, which sell on wanderbeauty.com for $26 (US) for 6 individually packaged single-use pairs.

What's Inside

  • 20 pairs of Baggage Claim eye masks
  • Shade split: not announced. The announcement photo shows both gold and rose-gold masks.
  • Size per pair: not announced

The packshot shows a white and pink box printed "BAGGAGE CLAIM VAULT – 20 pairs of Wander Beauty's award-winning Baggage Claim eye masks." The box is shown with gold and rose-gold masks and a pink satin ribbon.

Where to Buy

  • US: Not yet confirmed. Wander Beauty sells its regular Baggage Claim Eye Masks on its own site.
  • UK: Not yet confirmed
  • International: Not yet confirmed

Checked 16 October 2026: The vault is not listed at wanderbeauty.com, Sephora US, Ulta Beauty or QVC. The regular Rose Gold and Gold masks are in stock at wanderbeauty.com.

What Makes the Baggage Claim Eye Mask Vault Different?

  • Pair count: It holds 20 pairs, compared with 6 pairs in Wander Beauty's regular Baggage Claim pack.
  • Packaging: It comes in a holiday vault box tied with a pink satin ribbon.
  • Part of a series: Wander Beauty announced it as the first of three holiday sets.

Other holiday mask sets this season include the Dr.Jart+ 10 Mask Mega Haul Holiday Gift Set and the Peach Slices Holiday 2026 sets at Ulta.

You can find more under-eye launches under our eye mask and eye care tags. You can also browse all skincare news.

Formula and Packaging

According to Wander Beauty, each mask has three layers:

  • Foil top layer: holds in heat and prevents evaporation so the serum can penetrate.
  • Elastic middle layer: keeps the mask from slipping.
  • Cellulose fiber bottom layer: delivers the ingredients to the skin.

Wander Beauty lists these key ingredients:

  • Hyaluronic acid: for hydration and the look of fine lines
  • Aloe leaf extract: for cooling, soothing and de-puffing
  • A blend of 17 amino acids

The ingredient list also includes acetyl hexapeptide-8 and copper tripeptide-1. The brand describes the masks as cruelty free, gluten free and vegan friendly.

Wander Beauty lists these awards for the masks:

  • 2021 Allure Readers' Choice Award
  • 2021 Harper's Bazaar Anti-Aging Award
  • 2019 Allure Best of Beauty Award

In Wander Beauty's consumer-use study, 96.9% of participants said their under-eye area looked less puffy and brighter. 93.8% said their dark circles looked less noticeable.

How to use, according to Wander Beauty:

  1. Apply the masks under the eyes on clean, dry skin, with the foil side facing up.
  2. Leave them on for 10–15 minutes, then throw them away.
  3. Pat the leftover serum into the skin.

Sources

  • Wander Beauty's Instagram announcement of the Baggage Claim Eye Mask Vault
  • Wander Beauty: Baggage Claim Eye Masks product page
  • BeautyTalkClub retailer check (wanderbeauty.com, Sephora US, Ulta Beauty, QVC), 16 October 2026

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CeraVe BEMT Body Sunscreen With Bemotrizinol: Release Date & What's New
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CeraVe BEMT Body Sunscreen With Bemotrizinol: Release Date & What's New

CeraVe BEMT body sunscreen teaser: white cream swirl from a tube on yellow with navy text announcing it's coming soon

CeraVe's upcoming BEMT body sunscreen is the brand's first US body sunscreen made with bemotrizinol, paired with its three essential ceramides. CeraVe US teased it on Instagram in mid-October 2026 with three text slides and no packshot. The product name, SPF, price and release date have not been announced.

Status: Partially confirmed. CeraVe has only teased this product. The product name, SPF, packaging and release date may change.

When Will the CeraVe BEMT Body Sunscreen Launch?

CeraVe hasn't announced an official release date. The only confirmed timing is the brand's "coming soon" teaser, posted to CeraVe US's Instagram in mid-October 2026. As of 16 October 2026, cerave.com's sunscreen and new-products pages don't list the product. The newest sunscreen listed there is the Invisible Mineral Sunscreen SPF 50 Face.

Price

CeraVe hasn't shared a price or size for the new body sunscreen.

What's New

CeraVe's teaser slides make three claims:

  • A first for CeraVe: It is "our 1st body sunscreen formulated with BEMT in the US."
  • Texture: CeraVe describes a water-resistant, ultra-light texture that it says strengthens the skin barrier and feels comfortable on skin.
  • Formula: CeraVe says it pairs bemotrizinol, "the 1st UV filter approved by the FDA in 20+ years," for better UVA protection with its three essential ceramides.

CeraVe's caption calls it "the next innovation in CeraVe sun care."

What Is Bemotrizinol (BEMT)?

On 9 June 2026, the FDA added bemotrizinol to the over-the-counter sunscreen monograph. It was the first new sunscreen active ingredient added since the late 1990s. Key points from the FDA's announcement:

  • It is permitted at concentrations of up to 6%.
  • It protects against both UVA and UVB rays.
  • It has low absorption through the skin.
  • The FDA considers it generally recognised as safe and effective for adults and children 6 months and older.

The FDA issued the proposed order on 12 December 2025 after a request from DSM Nutritional Products. Bemotrizinol has been used in sunscreens in Europe and other markets for years. There it is often known as Tinosorb S, and its INCI name is bis-ethylhexyloxyphenol methoxyphenyl triazine. For more new filters and formulas, browse our sunscreen and SPF coverage.

What Makes the CeraVe BEMT Body Sunscreen Different?

  • It is CeraVe's first US body sunscreen built around a filter the FDA added in 2026.
  • It combines a UV filter with CeraVe's signature three essential ceramides in a body format.
  • CeraVe's teaser describes it as water-resistant with an ultra-light texture.

Formula

  • CeraVe BEMT body sunscreen: According to CeraVe, it contains bemotrizinol for UVA protection and three essential ceramides to support the skin barrier. The brand describes the format as a water-resistant, ultra-light texture. CeraVe hasn't released the full ingredient list or SPF rating.

It arrives alongside other recent launches in our skincare section. For other recent sun protection formats, see the Ultra Violette Unblock Screen SPF 50 and the Dior Mattifying Invisible UV Stick SPF 50.

Where to Buy

As of 16 October 2026, no retailer lists the CeraVe BEMT body sunscreen. CeraVe's sunscreens are usually sold at cerave.com and at US drugstores and mass retailers.

Sources

  • CeraVe US Instagram teaser post (caption and three carousel slides), October 2026
  • U.S. Food and Drug Administration press announcement, "FDA Expands Sunscreen Options for the First Time in 20 Years"
  • cerave.com sunscreen and new-products pages, checked 16 October 2026

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Rituals Classic Advent Calendar 2026: Release Date, Price, Products & Where to Buy
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Rituals Classic Advent Calendar 2026: Release Date, Price, Products & Where to Buy

Rituals Classic Advent Calendar 2026 townhouse box before a green train carriage with models holding giant bottles

The Rituals Classic Advent Calendar 2026 is a pop-up townhouse calendar with 24 doors of bath, body and home products, including two full-size items. It costs £99.00 in the UK and €89,90 in the Netherlands and Germany. It went on sale on 1 September 2026 at Rituals stores, selected department stores and rituals.com. Rituals Malaysia announced its arrival on 16 October 2026.

Updated 16 October 2026: The calendar is listed with an add-to-cart button on rituals.com in the UK, the Netherlands, Germany and Poland, and is in stock online at John Lewis.

Release Date

Rituals launched both of its 2026 calendars on 1 September 2026. Its press release, "The Ritual of Advent, Destination: Joy", lists them at Rituals Cosmetics stores, selected department stores and RITUALS.com from that date. Rituals Malaysia (@ritualscosmeticsmy) posted the calendar's arrival in Malaysia on Instagram on 16 October 2026. The post used Rituals' campaign image, which shows the red townhouse calendar in front of a green train carriage, with models holding oversized Sakura, Yozakura and Homme bottles.

Price

  • UK: £99.00 at rituals.com and John Lewis. Rituals gives a product value of £187.10.
  • Netherlands: €89,90. Rituals gives a product value of €163,90. The press release quotes "€89.90 (worth over €162)".
  • Germany: 89,90 €, with a Produktwert of 163,90 €.
  • Poland: 419,00 zł, with a product value of 747,00 zł.
  • Malaysia: The price is not confirmed in our sources.

The product value is Rituals' own figure. The brand doesn't publish individual prices for the minis.

What's Inside

Rituals says the 24 doors hold bath, body and home favourites, including limited editions. Its UK listing notes that brand-new products have been added. Rituals hasn't said which two items are the full-size products. The John Lewis list has 25 entries for the 24 doors, including a spoon and a scrub glove.

The contents John Lewis lists:

Classic vs Premium Advent Calendar 2026

The Classic calendar is not to be confused with the larger Rituals Premium Advent Calendar 2026, which is also listed on rituals.com. According to the press release, the Premium version includes exclusive launches and limited editions. Its full contents aren't in our sources.

Where to Buy

  • US: Not yet confirmed. The product page on rituals.com/en-us returns no listing.
  • UK: Rituals UK (£99.00); John Lewis (£99.00)
  • Europe: Rituals Netherlands (€89,90); Rituals Germany (89,90 €); Rituals Poland (419,00 zł). It is also sold at Rituals stores and selected department stores.
  • Malaysia: Through Rituals Malaysia, which announced its arrival on 16 October 2026 (price not confirmed).
  • Other markets: Availability varies by region; check your local Rituals site or store.

Checked 16 October 2026: in stock online at John Lewis. Listed with an add-to-cart button on rituals.com UK, Netherlands, Germany and Poland.

What Makes the Rituals Classic Advent Calendar Different?

  • Format: Rituals describes the box as a pop-up house display that needs no daily assembly.
  • Category mix: The listed contents cover body care, bath and shower, hair, face and home fragrance, including four Advent Mini Candles.
  • Scent story: Rituals groups the products into "cosy spice, clean floral, and bright citrus" scents. Lot van Rij, Rituals' Executive Director Innovation & Product Life Cycle Management, says: "The magic of advent lies in the anticipation."

For other body and home-fragrance countdowns, see the Jo Malone London 12 Days Advent Calendar 2026 and the Saje The Joy of Plants Advent Calendar 2026, or browse all advent calendars. The brand's earlier 2026 launch is covered in Rituals New Fragrance Collections 2026: Aeonian and The Founder's Collection.

Comparing calendars? See every 2026 beauty advent calendar with prices and release dates.

Sources

  • Rituals press release, "The Ritual of Advent, Destination: Joy"
  • Rituals UK product page, plus the Rituals Netherlands, Germany and Poland product pages
  • John Lewis product page
  • Rituals Malaysia (@ritualscosmeticsmy) on Instagram, 16 October 2026

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