Closed white jar of PHLUR Heavy Cream Whipped Body Butter with black lettering on a plain white backgroundOpen PHLUR Heavy Cream jar showing fluffy white whipped body butter, with a swatch on a glossy grey reflective surface

PHLUR has added a Heavy Cream Body Butter to Sephora US, priced at $38.00 for 6 oz / 170 g, with a wider online and in-store release reported for October 2026.

The product is live on Sephora's US site but is not yet on phlur.com, and PHLUR has not announced a launch date.

A Sephora-launch tracking account on Instagram reports that the body butter will be available online and in stores on 20 October 2026. Neither PHLUR nor Sephora has confirmed that date. The Sephora listing is marked "New" and currently shows as out of stock.

Quick Facts

DetailInfo
BrandPHLUR
ProductHeavy Cream Body Butter
Release dateOctober 2026
Price$38.00 (US)
AvailabilitySephora US (currently out of stock)
Size6 oz / 170 g
Scent typeWarm & Sweet Gourmands
Key notesWhipped Cream, Coconut Cream, Jasmine Blossom, Vanilla Mousse
Clean at SephoraYes

What's New

The body butter extends PHLUR's Heavy Cream scent, which launched in 2024 as a hair and body mist. The Heavy Cream Hair & Body Mist sells on phlur.com for $39 (8 oz) and $26 (travel size). PHLUR is also preparing a Heavy Cream Eau de Parfum, which we covered earlier. Its price has not been confirmed.

Sephora describes the new format as "a decadent, deeply nourishing body butter with a gourmand scent." The listing places it in the Warm & Spicy fragrance family.

Scent Notes

The listed key notes are:

  • Whipped Cream
  • Coconut Cream
  • Jasmine Blossom
  • Vanilla Mousse

The scent's perfumer, Gil Clavien, describes it this way: "Heavy Cream is decadent sweetness—transparent, intimate, and undeniably addictive."

What the Brand Says

The ingredient list includes:

  • shea butter
  • coconut oil
  • squalane
  • cocoa seed butter
  • safflower seed oil
  • niacinamide
  • prickly pear (Opuntia ficus-indica) fruit extract
  • green tea (Camellia sinensis) leaf extract

PHLUR's product slides make these benefit claims:

  • Shea and cocoa butters moisturise.
  • Glycerin supports the skin barrier.
  • Squalane softens skin.
  • Prickly pear and green tea are antioxidant-rich.

These are the brand's claims. The body butter also carries Sephora's Clean at Sephora designation.

How to Use It

Sephora suggests this routine:

  1. Apply the body butter to damp skin and massage until absorbed.
  2. Layer it with the Heavy Cream Hair & Body Mist and, once released, the Heavy Cream Eau de Parfum. Both are sold separately.

Where to Buy

  • US: Sephora ($38.00). Not yet on phlur.com.
  • UK: Not yet confirmed
  • International: Not yet confirmed

We will update this post when PHLUR confirms the release date and wider availability.

Sources

  • Sephora US product listing (item 2948040)
  • PHLUR official website (Heavy Cream Hair & Body Mist pricing)
  • Sephora-launch tracking account on Instagram (reported 20 October release date)