Marc Jacobs is preparing a Daisy Violet Collection: purple-bottled versions of three existing Daisy scents, named Daisy Wild Violet, Daisy Violet and Daisy Love Violet. The release date and price have not yet been announced. Status: Unconfirmed — leaked images. Marc Jacobs has not officially announced this collection. Product names, shades, packaging and release dates may change. According to Olfastory, the trio surfaced in an announcement in September 2026. The collection does not yet appear on marcjacobs.com, Sephora, Ulta, Boots or The Perfume Shop.
What's New in the Daisy Violet Collection
The collection does not add a new Daisy pillar. Instead, it reworks three existing Daisy scents in purple packaging, adding berry, fruit and gourmand accords to the line's floral base. The leaked materials describe the trio as a limited edition and call it floral, fruity, vibrant and joyful.
🍇 Daisy Wild Violet
The Daisy Wild bottle appears in matte purple with orange lettering. Its cap carries a cluster of white daisies with orange, pink and green centres, plus a gold collar. The leaked box reads Eau de Toilette, 50 ml / 1.6 fl oz.
- Top: Muscat grape accord
- Heart: Jasmine sambac absolute
- Base: Creamy macadamia accord
The grape and macadamia pairing has not appeared elsewhere in the Daisy line.
🪻 Daisy Violet
The classic Daisy silhouette is shown in matte purple with the white daisy cap unchanged. The leaked materials present it as an Eau de Toilette. However, Olfastory reports that Marc Jacobs has not yet published the concentration, sizes or perfumer's name. Olfastory classes the scent as a fruity floral.
- Top: Wild berries accord
- Heart: Violet flower accord
- Base: Cedarwood
Two of these notes echo the original Daisy. Marc Jacobs describes that scent as opening on wild berries and white violets, with jasmine and a sandalwood base. Daisy Violet swaps the sandalwood base for cedarwood.
🍧 Daisy Love Violet
The squat Daisy Love bottle appears in purple with a single oversized white daisy and orange centre. Its concentration has not been confirmed.
- Cloudberry accord
- Black currant sorbet accord
- Praline accord
With its praline and sorbet accords, it is the most gourmand of the three.
How the Three Compare
- Daisy Wild Violet pairs fruit (Muscat grape) with a white floral heart and a nutty macadamia base.
- Daisy Violet combines berries and violet over a woody cedarwood base.
- Daisy Love Violet is built around fruit sorbet and praline accords.
How It Compares with Previous Releases
Daisy launched in 2007 and was created by Alberto Morillas. In 2008 it won two Fragrance Foundation FiFi Awards: women's fragrance of the year and best packaging. Marc Jacobs often releases Daisy in limited-edition trios, such as Spring (green and pink) and Glow (yellow with neon pink, green and purple). According to Olfastory, no official source has yet confirmed whether Daisy Violet is a limited series or will join the permanent collection.
Availability
No retailer has listed the Daisy Violet trio yet, and no pricing or release date has been published. We'll update this post when Marc Jacobs, Sephora, Ulta or Boots publish official listings, pricing and release dates.
Sources
- Leaked product visuals and packaging for the Daisy Violet trio
- Olfastory: Daisy Violet notes, announcement timing and Daisy history
- iFragrance: Daisy Violet note structure