Status: Announced — not yet on sale.
On 6 October 2026, UK makeup brand P.Louise announced its first perfume, the P.Louise Signature Scent, with a release date of November 2026. The brand made the announcement on Instagram with the line "Glam like P.Louise. Now smell like P.Louise" and asked followers to turn on notifications ahead of launch. The perfume's name, price, sizes and scent notes have not been announced.
Quick Facts
| Detail | Info |
|---|---|
| Brand | P.Louise |
| Product | P.Louise Signature Scent perfume |
| Release date | November 2026 (exact day not yet announced) |
| Price | Not yet announced |
| Availability | Not yet announced |
| Perfume name | Not yet announced |
| Sizes | Not yet announced |
| Scent notes | Not yet announced |
| Concentration (EDP/EDT) | Not yet announced |
What's New
This is the brand's first ever fragrance. P.Louise is best known for makeup, and the perfume moves the label into a new category. The teaser caption describes it as the "FIRST EVER P.Louise Signature Scent" and includes a carousel emoji.
The teaser image shows two pale-pink glass perfume bottles, one larger and one smaller, set in snow. Each has an ornate gold-and-cream cap shaped like a carousel (merry-go-round) canopy. P.Louise has not said whether the two bottles represent different sizes, formats or editions. Final bottle sizes have not been confirmed.
Key Details
- Announced: 6 October 2026, on P.Louise's Instagram
- Launch window: November 2026. The exact day has not been confirmed.
- Not yet confirmed: the perfume's name, price, sizes, concentration, scent notes and retailers
- How to follow the launch: the brand asked followers to turn on Instagram notifications for updates
Context: P.Louise's Existing Signature Scent Products
P.Louise already uses the name "Signature Scent" for hair and body care. The Signature Scent Hair Care Set has been on sale at plouise.co.uk since August 2026 for £25. It contains:
- Hair To The Throne Shampoo – Signature Scent
- Hair To The Throne Conditioner – Signature Scent
- Scent From Above Hair and Body Mist – Signature Scent
The brand lists that scent's key notes as dragonfruit ("sweet and juicy"), orange blossom ("a delicate, uplifting floral") and tuberose ("rich and creamy with a warm floral depth"). It describes the Scent From Above mist as lightweight and fast-drying for hair and body.
P.Louise has not said whether the new perfume uses the same scent as the hair care set. The two products share the "Signature Scent" name, but no link between them has been confirmed.
Where to Buy
- US: Not yet confirmed
- UK: Not yet confirmed
- International: Not yet confirmed
P.Louise sells its products through its own website, plouise.co.uk. A product page for the perfume is not yet live.
Sources
- P.Louise official Instagram (announcement, 6 October 2026)
- P.Louise: Signature Scent Hair Care Set
