
KIKO Milano Maxi Mod High Pigment Eyeshadow is a single eyeshadow in 48 shades across six colour families, with matte, metallic and shimmer finishes. It costs $10 per shade in the US and was listed on KIKO Milano's US site by 17 September 2026; other markets have not yet been confirmed. It is the newest addition to KIKO's Maxi Mod line, which already includes the Maxi Mod Mascara.
When Did the KIKO Milano Maxi Mod High Pigment Eyeshadow Launch?
KIKO Milano hasn't announced an official release date. The eyeshadow appeared on KIKO Milano's US online store on 17 September 2026. As of 1 October 2026, it was not yet listed on KIKO's UK or Italian stores.
Price
- US: $10 per shade, the same price for all 48 shades
- UK: Not yet announced
- Europe: Not yet announced
KIKO notes that launch dates may vary by country.
The Shades
According to KIKO, the 48 shades span six colour families, from versatile nudes to high-impact colours. KIKO uses descriptive shade names, including:
- Rosy Beige, Medium Taupe and Dark Reddish Brown
- Light Bordeaux
- Rose Gold, Warm Gold, Cool Gold, Silver and Metallic White
- Fuchsia, Red, Yellow and Lilac
- Primary Blue and Light Blue
- Medium Bluish Green, Medium Golden Bluish Green, Cool Green With Golden Tones and Dark Cool Green
- Black
The brand says the shades are designed to pair with one another for day or night looks.
High Pigment Eyeshadow vs Maxi Mod High Pigment Eyeshadow
The Maxi Mod High Pigment Eyeshadow is sold alongside KIKO's original High Pigment Eyeshadow.
Both are highly pigmented single eyeshadows. The Maxi Mod version narrows the range to three finishes.
Some shades from the original carry over under new numbers. KIKO says: "You loved them. We kept them."
- Maxi Mod 02 = High Pigment Eyeshadow 37
- Maxi Mod 03 = High Pigment Eyeshadow 20
- Maxi Mod 04 = High Pigment Eyeshadow 22
- Maxi Mod 14 = High Pigment Eyeshadow 30
- Maxi Mod 16 = High Pigment Eyeshadow 31
- Maxi Mod 26 = High Pigment Eyeshadow 32
- Maxi Mod 40 = High Pigment Eyeshadow 38
Where to Buy
- US: KIKO Milano US ($10)
- UK: Not yet confirmed (not listed on KIKO's UK store as of 1 October 2026)
- Europe: Not yet confirmed (not listed on KIKO's Italian store as of 1 October 2026)
- Other markets: availability varies by region; more international stockists may be added.
For more new eye products, see our makeup releases page.
What Makes the KIKO Milano Maxi Mod High Pigment Eyeshadow Different?
- It is a 48-shade range in three finishes (matte, metallic, shimmer). The original High Pigment Eyeshadow has 54 colour combinations in five finishes.
- Seven shades from the original High Pigment Eyeshadow carry over under new Maxi Mod numbers.
- All 48 shades are sold individually at the same $10 US price.
It is one of several new single eyeshadows this autumn, alongside the higher-priced Urban Decay Chrome Melts Eyeshadow at $26 a shade. It also sits alongside the build-your-own Arttitude Cosmetics Metallic Shimmer Shadow Singles.
Formula Details
According to KIKO, the formula has:
- A very high concentration of pigments for colour payoff from the first swipe
- A smooth-gliding, buildable texture that adheres to the eyelids, blends easily and is comfortable to wear
- Wear of up to 8 hours, based on clinical and instrumental testing
- Ophthalmological testing, including on sensitive eyes, and suitability for contact lens wearers
In KIKO's panel test of 20 women, at least 70% found the colour even across the lid, the shadow easy to apply and blend, and the coverage high from the first application. The eyeshadow is made in Italy.
KIKO's other new launch this season is the KIKO Milano Twist 'N Twinkle Holiday 2026 Gift Sets, its range of holiday gift sets.
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