Sofie Pavitt Face Come Clean Facial Cloths are single-use, dual-sided viscose face towels sold in boxes of 30. They cost $12 (US) and are on sale at sofiepavittface.com and Shop Sunday School, with a Sephora launch set for 2 October 2026. Sofie Pavitt Face is the skincare brand from New York-based facialist Sofie Pavitt.
When Did the Sofie Pavitt Face Come Clean Facial Cloths Launch?
Sofie Pavitt Face hasn't announced an official release date for the cloths on its own site. They are currently listed on sofiepavittface.com and at US retailer Shop Sunday School. Their Sephora launch was set for 2 October 2026, but we haven't yet confirmed a Sephora product page.
Price
- US: $12 for a box of 30 at sofiepavittface.com
- UK: Not yet announced
- Europe: Not yet announced
On its own site, Sofie Pavitt Face offers 15% off when customers build a full system. It also offers up to 20% off when products are bought together as a bundle.
Where to Buy
- US: Sofie Pavitt Face ($12), Shop Sunday School, Sephora (from 2 October 2026; product page not yet confirmed)
- UK: Not yet confirmed
- Europe: Not yet confirmed
- Other markets: availability varies by region; more international stockists may be added.
What Makes the Come Clean Facial Cloths Different?
- They are disposable, single-use towels sold 30 to a box, meant to replace a reusable bathroom towel for drying the face.
- Each cloth is dual-sided. The textured side is for makeup removal and gentle exfoliation, and the smooth side is for sensitive areas or applying toner.
- According to the brand, they are made of 100% natural viscose and are fragrance-free and non-comedogenic.
Material and Packaging Details
According to Sofie Pavitt Face, the towels give "a cleaner, gentler solution to drying your face without fragrance, irritants or bacteria that can build up on your regular bathroom towel." The brand's product page asks: "Why dry clean skin with dirty towels?" The brand says the cloths were developed with acne-prone skin in mind and suit all skin types. Shop Sunday School lists them as suitable for cleansing routines, travel or a gym bag.
Each box holds 30 towels, each meant to be used once and thrown away. One customer review on the brand's page calls a regular face towel "a bacteria hotel" and says a pack of 30 lasts the whole month. Another reviewer, who cleanses morning and evening, uses two towels a day and says they subscribe to a 3-pack delivered every 6 weeks.
The cloths are a skincare accessory from a brand focused on acne-prone skin. Another recent acne-focused launch is the Peach Slices Holiday 2026 On-The-Glow Treatment Trio and Coquette Spot Dots at Ulta. More launches are listed on our BeautyTalkClub skincare releases page.
How to Use
The brand's directions are to cleanse as usual (it suggests its Clean Clean Cleanser), then use a fresh towel to gently pat skin dry. Before throwing the cloth away, the brand suggests using it to clean the counter, dry the mirror or "make a paper airplane." Shop Sunday School suggests using the textured side with cleanser and flipping to the smooth side for delicate areas or toner.
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