Ten TOM FORD Eye Color Stylo sticks in a row, shades 101 to 110, with dark brown barrels and shimmering tipsRunway Eye Color Stylo Shimmer swatches of all 10 shades on four arms ranging from fair to deep skin tonesDark brown Eye Color Stylo pens with gold bands arranged diagonally, some uncapped showing bronze, rose and taupe tipsSingle TOM FORD Eye Color Stylo in 104 Gold Dust with a warm metallic gold tip on a white backgroundClosed eye with shimmery mauve-violet shadow on the lid, smoked into deeper plum at the outer corner

TOM FORD Beauty has launched the Runway Eye Color Stylo, a shimmer cream eyeshadow stick in 10 shades priced at $40 each. It went on sale in the US on 5 October 2026 on tomfordbeauty.com, where it is listed as new.

Quick Facts

DetailInfo
BrandTOM FORD Beauty
ProductRunway Eye Color Stylo
Release date5 October 2026 (US)
Price$40 (US) per shade
Availabilitytomfordbeauty.com (US)
Shades10
FinishShimmer and metallic
Size0.05 oz / 1.5 g
FormatCream eyeshadow pencil-stylo

What's New

The Runway Eye Color Stylo joins TOM FORD's Runway line alongside the Runway Lip Stylo Matte ($55 on tomfordbeauty.com). TOM FORD describes it as "a shimmer-packed pencil-stylo as much as it is a crème shadow." According to the brand, it can be used to draw a defining line along the lash line or smudged out across the lid for an all-over wash of what it calls "jewel-like color."

What the Brand Says

According to TOM FORD, the formula:

  • Doesn't crease and is long-wearing
  • Has a lightweight, creamy texture that glides on and blends out
  • Delivers richly pigmented colour in one stroke
  • Uses multi-reflecting pearls for a multi-dimensional finish

The ingredient list on the product page opens with calcium sodium borosilicate, a common base for shimmer pigments, followed by silicones and waxes, including carnauba wax. Mica, iron oxides, bronze powder and copper powder appear in the shade-dependent colourant list.

Shades

The brand describes the 10 shades as follows:

  1. 101 Honey Veil: softly golden, champagne shimmer
  2. 102 Antique Blush: pink shimmer with a satiny, old Hollywood charm
  3. 103 Rose Applique: rose gold, iridescent shimmer
  4. 104 Gold Dust: rich gold shimmer
  5. 105 Olive Haze: golden green shimmer
  6. 106 Violet Drape: twilight-purple shimmer
  7. 107 Burnished Bronze: neutral, midtone brown shimmer
  8. 108 Burnt Copper: red bronze shimmer
  9. 109 Smoke Mirage: smoky grey shimmer with a foil-like finish
  10. 110 Diamond Filigree: silver shimmer

The range covers champagne, gold, bronze and copper neutrals, plus grey and silver for smoky looks. Olive Haze and Violet Drape are the two colour-led options.

How to Use It

TOM FORD suggests these application methods:

  • Single shade: Apply the stick directly to the eyelid, then blend with your fingers or a TOM FORD brush.
  • Layered: Lay down a neutral shade as a base, then add a second shade on top for contrast.
  • With powder: Apply the stick over a TOM FORD Runway Eye Color Quad to add definition and highlights to a smoky eye.

For a liner effect, draw along the lash line and leave the edge sharp. For a softer look, smudge it outward before it sets.

Where to Buy

  • US: TOM FORD Beauty ($40)
  • UK: Not yet confirmed
  • International: Not yet confirmed

Sources

Closed eye with a deep burgundy-brown wash and a bright gold metallic shimmer patch on the centre of the lidClosed eye on deep skin with a glowing rose-copper metallic shadow swept across the lidClosed eye with an icy silver metallic shadow covering the lid, paired with black lashes and a bold brow