New Makeup Releases: Release Dates, Shades & Prices

Nomad Cosmetics has just launched the GOLD & GRIT Palette, showcasing a range of cool-toned mattes in greens, browns, and blues. The palette also includes stunning metallic shimmers resembling copper, garnet, bronze, and silver. With 9 cool mattes and 9 lavish shimmers, the palette captures the spirit of abandoned Wild West ghost towns.

• Housing 18 pans of shades within its confines.
• Introducing a set of new, smooth metallic shimmers.
• Infused with Prickly Pear Cactus Seed Oil, the formula maintains its vibrancy, even amidst dusty environments.

• The formula is free from parabens, phthalates, mineral oil, talc, and gluten.
• Vegan and cruelty-free, validated by Peta.
• Not limited edition.

Price: $49

Mark your calendars for a significant event – the launch is set for Tuesday, August 29th, exclusively on nomadcosmetics.com.

Emme Cosmetics has just revealed an exciting launch of 10 New Multichrome Eyeshadows, including 7 pastel shades and 3 with black bases.

• Bubble Gum Fun
• Enchanted Violet
• Lemon-eh-de
• Pinking of You
• Sky

• Sky High
• Ultraviolet
• Tropical
• Pinktastic!
• Turning Leaf 2.0

Emme Cosmetics has also restocked their full range of multichrome eyeshadows.

These captivating shades offer a range of captivating color shifts, and they're available to explore now on emmecosmetics.ca.

Closure update: Cover FX announced on January 22, 2026 that it was winding down, and the brand's own shop now shows the message "Our shop is now closed." This post records the Blurring Primer, a $42 soft-focus primer that Cover FX introduced in August 2023.

What Did the Blurring Primer Do?

Cover FX described it as a solution to pore concerns that gives a soft-focus finish and locks in makeup. It was designed to blur the appearance of pores, fine lines and uneven texture, for a gently blurred effect, and could be used as a makeup base or patted lightly over fresh foundation for longevity.

How Do You Use It?

According to Cover FX's directions, apply a dime-sized amount to clean, moisturized skin with your fingertips, then follow with foundation and other makeup as usual. For the best result, Cover FX suggested pairing it with your preferred Cover FX foundation (we covered one in our Total Cover Cream Foundation post).

What Happened to Cover FX?

According to Beauty Independent, Cover FX said it was making "the heartfelt decision to begin winding down the Cover FX business," citing tariffs and a shifting global market.

What About the Price?

The launch price was $42. A later search listing for Cover FX's site showed a regular price of $34, so the price may have changed before the shop closed. We could not confirm either figure today, because the shop no longer sells products.

What Are the Alternatives?

Our take: if you want a pore-blurring primer, you will need to look at other brands, since the Blurring Primer is no longer sold at Cover FX's own shop. We haven't covered a direct equivalent yet.

What Is Confirmed, and What Is Not?

Confirmed: the launch details, $42 price and directions come from Cover FX's August 2023 announcement. The closure announcement comes from Beauty Independent, and the "shop is now closed" message is on Cover FX's own site.

Not confirmed: the final retail price, ingredients, and whether the primer is still sold anywhere.

September 21, 2026 update: we re-checked Cover FX's site and found the closure notice. Treat this page as a record of the product, not a buying guide.

Did you use the Blurring Primer? Tell us how it worked for you in the comments.

Levitation Lash Lifting + Lengthening Mascara is the latest launch from Rituel de Fille. This clean, blackest-black formula works its magic by simultaneously lifting, lengthening, and volumizing lashes. With the power to enhance volume, length, lift, and separation, it's the ultimate all-in-one solution. The mascara offers a lightweight, buildable application that resists flaking.

This advanced formula not only delivers impactful results but also cares for your lashes. Infused with castor oil and argan oil, it nourishes while worn. A harmonious blend of waxes and film formers ensures extended wear and promotes lash moisture. The mascara achieves an impressive lift, curl, and volumizing effect.

Experience perfection without compromise with this 95% natural formula, housed in 94% post-consumer recycled packaging. The innovative bio-fiber brush contributes to its effectiveness.

Grab yours now for $28 by visiting ritueldefille.com.

Plouise Makeup Academy has introduced an exciting lineup of 5 new shades for their Cheek Of It Liquid Blush. This lightweight water-based formula seamlessly melds with the skin, imparting a flirty flush of color that boasts remarkable longevity.

Designed for both personal and professional use, it features an ingenious removable sculpted sponge tip. This tip enables direct application to the cheeks or can be detached for easy cleaning and dispensing of more product onto your mixing palette.

Application is effortless – squeeze the tube to release the product onto the sponge tip, lightly pat it onto the cheeks, and blend using fingertips or your preferred blusher brush.

Price: $18,87

Coming soon on plouise.co.uk.

Prepare for a makeup and cuteness overload as Paul & Joe Beaute joins forces once more with the beloved character Cinnamoroll from Sanrio in a captivating collaboration.

This launch presents a selection of beauty products housed in an adorable pouch, containing a primer and hand cream to maintain flawless skin. The compact itself is adorned with charming Cinnamoroll illustrations, while a refreshing mist-type lotion offers a zesty orange flower aroma.

For those wishing to share the enchantment, a limited-edition wrapping box is available, making these cosmetics the ideal gift. The collection is set to debut in Japan starting October 2023.

Stay tuned for updates on availability in the United States.

Introducing the upcoming Charlotte Tilbury's Magic Water Cream, tailored for oily and combination skin. This innovative formula is fragrance-free and aims to hydrate, refine pores, and alleviate redness.

Powered by Waterlocking Fusion Technology, it swiftly captures and maintains moisture, delivering up to 100 hours of hydration. Enriched with niacinamide and a Biopeptide Complex, it showcases a blend of key ingredients including Shea Butter, Aloe, Glycerin, and nourishing seed oils to provide moisture and support.

Coming soon on charlottetilbury.com.

AGENT NATEUR has just launched holi (sun) SPF 50 dewy tinted skin drops, blending skincare elements with 100% mineral SPF 50 protection from non-nano zinc oxide. This two-in-one product offers lightweight, flawless coverage without a white cast, correcting imperfections and providing a daily radiant glow, all while ensuring 98% UVA and UVB radiation defense.

It's rich in antioxidants, combating pollution-induced radicals and blocking 35% of blue light. Available in ivory, almond, honey, and espresso shades.

Its plum-based complexes hydrate the skin, stimulate collagen synthesis, and slow down aging. High Vitamin C and Vitamin E content strengthens the skin's barrier and enhances hydration.

Price: $58

Shop now at agentnateur.com.

Glow Recipe is gearing up to introduce their latest innovation, the Pomegranate Peptide Firming Serum. Its focal point is targeting fine lines and wrinkles, all the while promoting a nourished and lifted complexion.

• Polypeptides - A dynamic duo of signal peptides and carrier peptides work in tandem to reconstruct and mend damaged skin, effectively enhancing skin's firmness.
• Pomegranate Seed Oil - Infused with strength and elasticity, this ingredient offers a soothing and tightening effect, contributing to a more supple complexion.
• Hyaluronic Acid - Renowned for its extraordinary water-binding capabilities, hyaluronic acid restores hydration and volume, serving as a preventive measure against future fine lines and wrinkles.

This clinically proven serum caters to all skin stages and ages, presenting a visibly improved appearance of fine lines and wrinkles. Notably, it offers both immediate and progressive firming and lifting effects.

Mark your calendars for August 28th, when the Pomegranate Peptide Firming Serum will be launching exclusively on glowrecipe.com.