Dior has launched Dior Capture PDRN-Shot, a 20 mL intensive radiance revitalizer priced at $109 (US) and £72 (UK). It joins the maison's "Derma-Shots" range. According to Dior, the formula is inspired by dermo-aesthetic in-clinic procedures, and one tube is designed as a one-month "shot" for more radiant, smoother-looking skin. Charlize Theron appears in the campaign imagery.
Quick Facts
| Detail | Info |
|---|---|
| Brand | Dior |
| Product | Dior Capture PDRN-Shot |
| Release date | Not yet announced (on sale now) |
| Price | $109 (US) / £72 (UK) / €98 (France) / C$135 (Canada) |
| Availability | Dior.com, Ulta Beauty, Harrods, Selfridges |
| Size | 20 mL / 0.6 oz |
| Category | Intensive radiance revitalizing booster |
| Key actives | Plant-derived PDRN, vitamin Cg, niacinamide, Madonna lily extract |
| Texture | Pearlescent particles plus a tensing oil |
| Use | 1 shot = 1 month, morning and evening |
What Makes PDRN-Shot Different
The headline ingredient is PDRN (polydeoxyribonucleotide), an ingredient associated with regenerative aesthetic treatments. Instead of the more familiar salmon-derived version, Dior uses a plant-derived PDRN sourced from a fragment of rice DNA. The brand says it is 4.6x more powerful than salmon PDRN (in vitro test on ingredient). According to Dior, a pro-penetrating exo-liposome (patent pending FR3144515) diffuses it continuously into the skin for up to 8 hours.
Dior says this is the first time it has paired PDRN with vitamin Cg (ascorbyl glucoside) and niacinamide. According to the brand, vitamin Cg reduces the appearance of dark spots, and niacinamide refines the appearance of pores and improves texture. A Madonna lily (Lilium candidum) bulb extract completes the formula. The ingredient list also includes hydrolyzed DNA and jasmine flower extract. Dior says pearlescent particles and a tensing oil give an instant glow and tightening effect on application.
The Clinical Results
According to Dior, a clinical evaluation by a dermatologist on 30 subjects found:
- +25% radiance instantly, holding for 8 hours
- –25% visibility of dark spots in 1 month
- +65% smoothness and +62% radiance in 1 shot (1 shot = 1 month of use)
- 2x smoother, firmer and more radiant skin when used with Dior Capture Le Sérum, compared with the serum alone. Radiance and smoothness were measured after 2 weeks and firmness after 1 month.
How to Use Dior Capture PDRN-Shot
Dior recommends applying PDRN-Shot morning and evening to the entire face. It goes on after Dior Capture Le Sérum and before Dior Capture Creme, to complement both. One 20 mL tube is designed as a one-month intensive ritual.
Where to Buy
- US: Dior ($109) · Ulta Beauty ($109)
- UK: Dior UK (£72) · Harrods (£72) · Selfridges (£72)
- International: Dior France (€98) · Dior Canada (C$135)
Sources
- Dior Capture PDRN-Shot product page (Dior US)
- Ulta Beauty product listing (clinical claims, directions, ingredients)
- Selfridges product listing
