Introducing the new Melting Touch Lip Balm by ICONIC LONDON - your ultimate lip care companion. This lip balm offers unparalleled hydration, a kissable shine, and a luxuriously soft plumpness for your lips. Enriched with nourishing ingredients, the clever formula not only provides a glossy and sheer wash of color but also ensures your lips stay moisturized and gorgeous.

Melting Touch Lip Balm is a true multi-tasker that effortlessly melts onto your lips, delivering a balmy and luscious blend of color and moisture with a satiny texture. It's incredibly easy to wear and apply, making it your go-to beauty balm.

Available in five pretty shades, including:

• Undone: The sheerest pinky nude
• Strapless: A nude with pink undertones, perfect for daily wear
• Love Language: A peachy-toned nude, ideal for everyday use
• In The Nude: A deeper brown-toned nude, perfect for a bolder look
• Sitting Pretty: A deep nude with beautiful rose undertones

Price: $22

Shop now at iconiclondoninc.com.