# e.l.f. New Shades: Halo Glow Filter, Whoa Glow SPF 30 & Blush Wands, Prices & Guide

- Source: Beauty Talk Club (https://beauty-talk.club) — makeup and beauty release coverage
- URL: https://beauty-talk.club/posts/409-elf-new-shades-halo-glow-filter-whoa-glow-spf-30-blush-wands-prices-guide
- Published: 2023-09-08T12:15:32.000Z
- Tags: elfcosmetics

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![e.l.f. Halo Glow Liquid Filter new shades](https://beauty-talk-image-prod.s3.us-west-2.amazonaws.com/posts/18b54726-ccee-48bc-9f3b-480030f699ab.webp)

![e.l.f. Suntouchable Whoa Glow SPF 30 and Halo Glow Blush Wand new shades](https://beauty-talk-image-prod.s3.us-west-2.amazonaws.com/posts/1c4b9380-b5af-4ccd-aff7-bf1f33f0a018.webp)

In September 2023, e.l.f. added new shades to three of its glow products: the Halo Glow Liquid Filter (now 15 shades), the Suntouchable Whoa Glow SPF 30, and the Halo Glow Blush Wand (now six). Each now costs $1 more than the 2023 launch prices of $14, $14 and $9.

| Detail | Info |
| --- | --- |
| Brand | e.l.f. Cosmetics |
| Products | Halo Glow Liquid Filter; Suntouchable Whoa Glow SPF 30; Halo Glow Blush Wand |
| Release date | New shades announced September 2023 |
| Price | Filter $15; Whoa Glow $15; Blush Wand $10 (USD, e.l.f. pages as of September 21, 2026) |
| Availability | elfcosmetics.com |

## Halo Glow Liquid Filter: Shade Guide and How Many Shades There Are Now

In 2023 the filter grew to 12 shades with four additions: 0 Fair Neutral Warm, 0.5 Fair Cool, 3.5 Medium Neutral Olive and 8.5 Rich Neutral Warm. e.l.f.'s page now lists 15 shades. e.l.f. calls it a multi-purpose liquid glow booster with a soft-focus "social filter" effect, for oily, dry and combination skin, worn alone, under or over makeup, or mixed with foundation. The [product page](https://www.elfcosmetics.com/products/halo-glow-liquid-filter) shows 4.6 stars from 9,590 reviews.

## Suntouchable Whoa Glow SPF 30: Which Shades Exist?

The 2023 announcement added Sunburst and Sunbeam. The current page lists three sheer, shimmery shades:

-   **Sunbeam:** sheer peach shimmer
-   **Sunlight:** sheer champagne shimmer (labeled new by e.l.f.)
-   **Sunburst:** sheer bronze shimmer (also labeled new)

It is a broad-spectrum SPF 30 primer and sunscreen in a lightweight, non-greasy, fragrance-free lotion, with aloe, hyaluronic acid and squalane, in a 1.69 oz / 50 mL bottle. The [product page](https://www.elfcosmetics.com/products/suntouchable-whoa-glow-spf-30) shows 4.4 stars from 36 reviews. **Our take:** e.l.f. labels Sunlight and Sunburst as new, while our 2023 post already covered Sunburst and Sunbeam, so the labeling has clearly shifted since. Check the page for the current lineup.

## Halo Glow Blush Wands: Which Shades Are There?

The 2023 announcement added Pink Me Up and You Go Cocoa. The [blush wand page](https://www.elfcosmetics.com/halo-glow-blush-beauty-wand/300220.html) now lists six shades: Candlelit, Rosé You Slay, Magic Hour, Berry Radiant, Pink-Me-Up and You Go Cocoa. e.l.f. calls it a glowy liquid blush with a cushion-tip applicator and squalane, and shows 4.5 stars from 3,143 reviews.

## What Is Confirmed, and What Is Not?

**Confirmed:** prices, shade lists, ratings and claims are from e.l.f.'s current product pages; all three are listed as vegan and cruelty-free.

**Not confirmed:** the Halo Glow Liquid Filter page showed the shade we opened as out of stock ("on vacay") with a notify option, so availability varies by shade. The pages we read don't give sizes for the filter or blush wand.

**September 21, 2026 update:** we re-checked all three products. Each costs $1 more than at launch, and the Halo Glow Liquid Filter and Whoa Glow ranges have grown.

Which of the three do you reach for most? Tell us in the comments.