# Burberry Beyond Wear Hydrating Matte Primer: Release Date, Price & What's New

- Source: Beauty Talk Club (https://beauty-talk.club) — makeup and beauty release coverage
- URL: https://beauty-talk.club/posts/2274-burberry-beyond-wear-hydrating-matte-primer-release-date-price-whats-new
- Published: 2026-09-28T14:20:39.000Z
- Updated: 2026-09-28T14:42:08.000Z
- Tags: makeup, primer, burberry

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![Burberry Beyond Wear Hydrating Matte Primer tube laid flat on beige fabric with gold cap facing down](https://beauty-talk-image-prod.s3.us-west-2.amazonaws.com/posts/ab84e340-20c5-4e40-8cc4-0eb92a690adb.webp)

![Metal spatula pressing into a small dollop of pink primer cream on a tan surface](https://beauty-talk-image-prod.s3.us-west-2.amazonaws.com/posts/271c94e8-139a-4ba8-84a5-2d9fb14abe8e.webp)

![Upright Burberry Beyond Wear Hydrating Matte Primer tube with gold cap against white background](https://beauty-talk-image-prod.s3.us-west-2.amazonaws.com/posts/39f61cdc-2dc2-4878-9567-df2768c6eff7.webp)

![Primer tube surrounded by pink peony, orange safflowers, tea leaves and bamboo with ingredient labels](https://beauty-talk-image-prod.s3.us-west-2.amazonaws.com/posts/59f37773-216d-489e-8d78-600b84f2b436.webp)

![Before and after comparison of an East Asian model showing smoother, more even complexion after primer](https://beauty-talk-image-prod.s3.us-west-2.amazonaws.com/posts/16e557f5-6ce9-4a89-8143-2648a2be0aab.webp)

Burberry Beauty released the **Burberry Beyond Wear Hydrating Matte Primer** in September 2026, priced at $57 (US) / £45 (UK). The primer joins the Beyond Wear line alongside the Perfecting Matte Foundation and Setting & Refining Powder. According to Burberry, it gives a 24-hour blurred matte finish, 18-hour hydrating care and weather protection, using the brand's Trench Protect Technology™.

## Quick Facts

| Detail | Info |
| --- | --- |
| Brand | Burberry Beauty |
| Product | Beyond Wear Hydrating Matte Primer |
| Release date | September 2026 |
| Price | $57 (US) / £45 (UK) |
| Availability | Burberry, Nordstrom, Macy's |
| Size | 40ml / 1.4 fl oz |
| Finish | Blurred natural matte |
| Texture | Soft pink-tinted cream |
| Key ingredients | Bamboo powder, safflower oil, Rosa damascena, Darjeeling tea leaf |
| Made in | Monaco |

## What's New

The primer is built around **Trench Protect Technology™**, which Burberry says is inspired by the gabardine fabric of its trench coat. According to the brand, film-forming agents create a **breathable, lightweight shield** that gives water, humidity, sweat and heat resistance to protect makeup.

Burberry cites the following test results:

-   **24-hour blurred natural matte finish** and 24-hour blurring effect (clinical test, 32 volunteers)
-   **18-hour hydrating care** and 24-hour comfort (consumer test, 112 volunteers)
-   Water, humidity, sweat and heat resistance

## The Formula

According to Burberry, the formula is composed of **87% skincare-based ingredients** (the percentage of skin-beneficial ingredients) and melts into the skin. The brand lists these key ingredients:

-   **Bamboo powder** – for shine control and a soft-focus matte finish
-   **Safflower oil** – to reinforce the skin barrier
-   **Rosa damascena** – for antioxidant protection
-   **Darjeeling tea leaf** – for antioxidant and anti-pollution defence

The brand says the primer is **suitable for all skin types, including sensitive**. Burberry also states that it is dermatologically tested and non-comedogenic.

## How to Use

The primer has a pink-tinted cream texture. Burberry gives two ways to use it:

-   **Wear it alone** for a matte, blurred complexion
-   **Apply it as the first step** before foundation to prime the skin, smooth and blur the look of pores, and prolong makeup wear

## Where to Buy

-   **US:** [Burberry](https://us.burberry.com/beyond-wear-hydrating-matte-primer-p40858191) ($57), [Nordstrom](https://www.nordstrom.com/s/burberry-bw-hydra-matte-primer-40ml/9219875), [Macy's](https://www.macys.com/shop/product/burberry-beyond-wear-hydrating-matte-primer-1.3-oz.?ID=28519576)
-   **UK:** [Burberry UK](https://uk.burberry.com/beyond-wear-hydrating-matte-primer-p40858191) (£45); other UK retailers not yet confirmed
-   **International:** [Burberry International](https://int.burberry.com/beyond-wear-hydrating-matte-primer-p40858191) (£45), [Burberry Rest of World](https://row.burberry.com/beyond-wear-hydrating-matte-primer-p40858191) (via Customer Service; not orderable online); other retailers not yet confirmed

## Sources

-   Burberry product pages: [US](https://us.burberry.com/beyond-wear-hydrating-matte-primer-p40858191), [UK](https://uk.burberry.com/beyond-wear-hydrating-matte-primer-p40858191), [International](https://int.burberry.com/beyond-wear-hydrating-matte-primer-p40858191), [Rest of World](https://row.burberry.com/beyond-wear-hydrating-matte-primer-p40858191)
-   Nordstrom product listing
-   Macy's product listing

![Before and after of a medium-deep skin tone model with reduced shine and blurred texture on the right](https://beauty-talk-image-prod.s3.us-west-2.amazonaws.com/posts/919ddcc6-5321-4a78-a5cd-a96e79cdfa34.webp)

![Before and after of a deep skin tone model showing a softer matte finish and refined pores after use](https://beauty-talk-image-prod.s3.us-west-2.amazonaws.com/posts/52ff2642-1bfd-4955-9ce5-6b73a04e2792.webp)
