# e.l.f. Shimmer Glimmer Glitter Hair Stick: Release Date, Price & What's New

- Source: Beauty Talk Club (https://beauty-talk.club) — makeup and beauty release coverage
- URL: https://beauty-talk.club/posts/2231-elf-shimmer-glimmer-glitter-hair-stick-release-date-price-whats-new
- Published: 2026-09-25T19:24:07.000Z
- Tags: hair, elfcosmetics, haircare

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![Hands with long nails hold an open lilac twist-up hair stick against a bright blue background.](https://beauty-talk-image-prod.s3.us-west-2.amazonaws.com/posts/d79a35be-cd8d-42ec-8019-91d9045ed2be.webp)

![Lilac e.l.f. hair stick with its cap floating above, revealing a sparkling glitter bullet, on purple background.](https://beauty-talk-image-prod.s3.us-west-2.amazonaws.com/posts/0b97cd8c-8db2-419c-904e-4fc70a46bc2f.webp)

![Open lilac e.l.f. twist-up stick standing beside its cap on a white background.](https://beauty-talk-image-prod.s3.us-west-2.amazonaws.com/posts/4880fda5-4f1f-4b12-9efd-0a59478a5b0b.webp)

![Closed lilac e.l.f. shimmer stick photographed upright on a plain white background.](https://beauty-talk-image-prod.s3.us-west-2.amazonaws.com/posts/9e9da688-b8fe-4b38-8492-fd1bc1005bfc.webp)

![Iridescent white-silver glitter swatch smeared vertically on a white background.](https://beauty-talk-image-prod.s3.us-west-2.amazonaws.com/posts/6e13d3be-4a9c-4721-9580-b0db5524a503.webp)

e.l.f. Cosmetics has launched the **Shimmer Glimmer Glitter Hair Stick**, an $8 (US) twist-up hair glitter with a pink-to-blue shifting shimmer, as part of its haircare line. It debuted on TikTok Shop in the $18 (US) Shimmer & Shine Stick Duo. It arrived on elfcosmetics.com and target.com on 2 October 2026 and is due in Target stores on 8 November 2026.

## Quick Facts

| Detail | Info |
| --- | --- |
| Brand | e.l.f. Cosmetics |
| Product | Shimmer Glimmer Glitter Hair Stick |
| Release date | TikTok Shop first; online 2 October 2026; Target stores 8 November 2026 |
| Price | $8 (US) solo; $18 (US) in Shimmer & Shine Stick Duo |
| Availability | US via TikTok Shop, elfcosmetics.com, Target |
| Finish | Pink-to-blue shifting shimmer |
| Formula | Lightweight, non-greasy, no residue, rinses out with water |
| Suitable for | All hair types and colors, including color-treated |
| Ethics | 100% vegan, cruelty-free, Fair Trade |
| Duo contents | Glitter Hair Stick + Glow Reviver Lip Oil Stick (shade of choice) |

## Formula and Finish

The **Shimmer Glimmer Glitter Hair Stick** comes in a lilac twist-up bullet. According to e.l.f., the formula is buildable, lightweight and non-greasy, and it glides on with no residue. The brand suggests using it on styles from sleek edges and braided crowns to half-up ponytails and loose waves. It can be applied sheer or layered for more intensity.

The finish is a **pink-to-blue shifting shimmer**, which e.l.f. describes as dimensional. The brand says it works on all hair types and hair colors and is suitable for color-treated hair. According to e.l.f., it rinses out with water.

![Lilac e.l.f. hair stick lying on a shimmering blue and lavender glitter surface.](https://beauty-talk-image-prod.s3.us-west-2.amazonaws.com/posts/67383311-c1c8-43a9-a804-683f2e58c7ed.webp)

![Close-up of a model applying glitter stick to her sleek brown center-parted hair, showing sparkling shine.](https://beauty-talk-image-prod.s3.us-west-2.amazonaws.com/posts/8a65a585-d53e-4193-8937-e74a37578daa.webp)

![Smiling model with slicked-back braided hair glimmering with pink-blue shimmer against a purple backdrop.](https://beauty-talk-image-prod.s3.us-west-2.amazonaws.com/posts/ac26b86f-d029-4a90-82b6-eaece5ef797e.webp)

![Two models pressed head to head, straight brown hair and dark curls both dusted with sparkling glitter.](https://beauty-talk-image-prod.s3.us-west-2.amazonaws.com/posts/9d15543c-8c85-4150-abf9-38a56aefb915.webp)

![Model with voluminous curls and glittering edges holds up the lilac hair stick near her face.](https://beauty-talk-image-prod.s3.us-west-2.amazonaws.com/posts/9c24ecb1-3353-4a8a-9e0f-88d88c85f031.webp)

## How to Apply

-   **Style first, shimmer last.** Finish the hairstyle, then glide the stick over the areas to highlight.
-   **Target high-shine zones** such as slicked-back edges, braid ridges, hair parts or the length of a ponytail.
-   **Build gradually.** Start with one swipe, then layer for more intensity.

## The Shimmer & Shine Stick Duo

The hair stick launched first on **TikTok Shop** in the **Shimmer & Shine Stick Duo** for **$18**. The duo pairs the Glitter Hair Stick with a **Glow Reviver Lip Oil Stick** shade. Read our breakdown of the [Glow Reviver Lip Oil Stick shade range](https://beauty-talk.club/posts/2138) for details.

### Price and Value

The Glow Reviver Lip Oil Stick costs $10 on its own and the hair stick retails for $8. Bought separately, the two items cost $18, the same as the duo price.

According to e.l.f., both products are **100% vegan, cruelty-free, and made in Fair Trade Certified facilities**.

## Where to Buy

-   **US:** [e.l.f. Cosmetics](https://www.elfcosmetics.com/products/shimmer-glimmer-glitter-hair-stick) ($8, from 2 October 2026); [e.l.f. Cosmetics – Shimmer & Shine Stick Duo](https://www.elfcosmetics.com/products/shimmer-and-shine-stick-duo) ($18); TikTok Shop (duo, $18); target.com (from 2 October 2026) and Target stores (from 8 November 2026)
-   **UK:** Not yet confirmed
-   **International:** Not yet confirmed

![Infographic showing two lilac sticks with text listing buildable shine, easy glide, lightweight and rinses out.](https://beauty-talk-image-prod.s3.us-west-2.amazonaws.com/posts/867ab9e1-4c82-4cfd-9dc1-b3d6637364f4.webp)

![Lilac glitter hair stick beside a rose-gold pink lip oil stick, both with caps off, on white background.](https://beauty-talk-image-prod.s3.us-west-2.amazonaws.com/posts/456359b7-2e0c-4462-b723-bc1dc3a25245.webp)

## Sources

-   [e.l.f. Cosmetics – Shimmer Glimmer Glitter Hair Stick product page](https://www.elfcosmetics.com/products/shimmer-glimmer-glitter-hair-stick)
-   [e.l.f. Cosmetics – Shimmer & Shine Stick Duo product page](https://www.elfcosmetics.com/products/shimmer-and-shine-stick-duo)
-   Durbin Rock launch coverage
