# Bobbi Brown Vitamin Enriched Face Base+ Duo: A Priming Power Move Now at Ulta

- Source: Beauty Talk Club (https://beauty-talk.club) — makeup and beauty release coverage
- URL: https://beauty-talk.club/posts/2159-bobbi-brown-vitamin-enriched-face-base-duo-priming-power-move-now-ulta
- Published: 2026-09-18T14:29:52.000Z
- Tags: skincare, ulta, bobbibrown, primer

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## A Cult-Favorite Primer, Now Doubled Up

![Bobbi Brown Vitamin Enriched Face Base+ Duo: A Priming Power Move Now at Ulta — image 1](https://beauty-talk-image-prod.s3.us-west-2.amazonaws.com/posts/9abddb31-fcb7-4dbc-a5aa-7f43c3aef292.webp)

![Bobbi Brown Vitamin Enriched Face Base+ Duo: A Priming Power Move Now at Ulta — image 2](https://beauty-talk-image-prod.s3.us-west-2.amazonaws.com/posts/c84dba84-74ca-4f2a-b000-5cae0c8f9389.webp)

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![Bobbi Brown Vitamin Enriched Face Base+ Duo: A Priming Power Move Now at Ulta — image 4](https://beauty-talk-image-prod.s3.us-west-2.amazonaws.com/posts/2f961414-96a4-4c51-85e3-4d572516a217.webp)

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If your makeup routine has a non-negotiable, chances are it's a good primer — the difference between foundation that melts by lunch and skin that looks lit-from-within all day. Bobbi Brown fans already know the drill: the **Vitamin Enriched Face Base** has been a staple for years. Now, the newly upgraded **Bobbi Brown Vitamin Enriched Face Base+ Moisturizer & Primer Gift Set Duo** has landed at Ulta Beauty, packaging *two* full-size 1.69 oz jars into a single bundle for $95 (a $140 value).

For anyone who runs through primer faster than they'd like to admit — or who wants one for the vanity and one for the travel bag — this is the kind of restock moment worth planning around.

## What's New in the "+" Formula

This isn't just the classic Face Base with new branding. The reformulated version brings some serious upgrades:

-   **5x the vitamins** compared to the original
-   **24-hour priming** power for makeup that stays put
-   Upgraded **HydroPlump Moisture Complex** with glycerin, extra hyaluronic acid, squalane, and shea butter
-   New **acetyl glucosamine** to smooth skin texture over time

The result is a hybrid moisturizer-primer that treats your skin while it preps it — no need to layer multiple products before foundation.

## The Ingredient Lineup That Does the Heavy Lifting

Bobbi Brown built this formula around a few skincare heroes worth calling out:

-   **Vitamin C** — brightens the look of skin and helps even tone over time
-   **Vitamin E** — shields against blue light, pollution, and daily environmental stressors
-   **Hyaluronic acid + squalane + shea butter** — deliver plump, cushiony hydration
-   **Acetyl glucosamine** — refines texture for a smoother makeup canvas

Translation: skin looks glowier immediately and healthier the longer you use it.

## Why It's Worth the Space on Your Shelf

A great primer earns its keep by solving real makeup problems. This one is designed to:

-   Prevent foundation from **caking, creasing, flaking, or fading**
-   Instantly smooth skin texture (and improve it over time)
-   Boost radiance immediately, with cumulative glow benefits
-   Deliver 24-hour hydration that keeps makeup looking fresh

## How to Get the Most From It

A few pro tips to maximize your Face Base+ investment:

1.  **Warm it between your fingers** before pressing into skin — this helps it melt in evenly rather than sitting on the surface.
2.  **Give it a minute to absorb** before applying foundation, especially if you're using a long-wear or matte formula.
3.  **Use it solo on no-makeup days** as a glow-boosting moisturizer — it's genuinely that nourishing.
4.  **Layer over sunscreen** in the morning; it plays beautifully with SPF without pilling.

## Where to Shop

The Bobbi Brown Vitamin Enriched Face Base+ Moisturizer & Primer Gift Set Duo is available now at [Ulta Beauty](https://www.ulta.com/) for $95. Between the reformulated vitamin boost, the round-the-clock hydration, and the fact that you're essentially getting two jars for less than the price of one-and-a-half, this is one of those rare gift sets that actually delivers on the "value" promise — whether you're gifting it or (let's be honest) keeping both jars for yourself.

![Bobbi Brown Vitamin Enriched Face Base+ Duo: A Priming Power Move Now at Ulta — image 6](https://beauty-talk-image-prod.s3.us-west-2.amazonaws.com/posts/fc4e3dca-4f28-4804-b8b3-f657b2edd0e7.webp)

![Bobbi Brown Vitamin Enriched Face Base+ Duo: A Priming Power Move Now at Ulta — image 7](https://beauty-talk-image-prod.s3.us-west-2.amazonaws.com/posts/dd43ba5f-227a-4a22-9b52-940c81150beb.webp)

![Bobbi Brown Vitamin Enriched Face Base+ Duo: A Priming Power Move Now at Ulta — image 8](https://beauty-talk-image-prod.s3.us-west-2.amazonaws.com/posts/2497d175-0082-447f-9806-6c7397689c43.webp)